Pantene Beautiful Lengths

Repairing split ends and dare to grow longer and stronger hair

The longer your hair grows the more damage it endures, so give your hair the care it craves with P&G’s - the company behind many of Australia’s favourite brands from Olay to Oral-B to Ambi Pur - new Pantene Beautiful Lengths Strengthening Collection, available in stores and online from 1st May 2013.

Split ends often lead to breakage which makes hair difficult to grow long and strong. The Pro-V Keratin formula in the Pantene Beautiful Lengths Strengthening Shampoo and Conditioner helps weak, brittle, damage-prone hair gain strength against breakage for hair that is up to 10x stronger1, to leave you with soft, healthy, hydrated and beautiful hair.

Lais Koelle, P&G Haircare Scientist, explains: “Pantene Pro-V Keratin formula in the Pantene Beautiful Lengths Strengthening Shampoo and Conditioner works to mimic hairs natural Keratin structure, making hair up to 10x stronger1 and helping to repair damage and split ends so you can afford to have it cut less often.”

Pantene Beautiful Lengths Shampoo - RRP $7.99 - 350ml

Something I love about this product is the smell, the scent Pantene leaves in your hair is an ongoing smell that stays longer then any other product I have tried. The shampoo and conditioner both come out in a silky liquid that sparkles in your hand - this isn't just an illusion that it's only how the product looks - this is what the product does!

Pantene Beautiful Lengths Conditioner - RRP $7.99 - 350ml

My hair has been stronger and in control of split ends. I have pretty long hair myself and split ends seem to be never ending. My hair didn't break as easy as it usually does with the help of Pantene Beautiful Lengths.

Both products cleanse and fortifies against damage that leads to breakage so you can grow your hair longer and stronger.

The Pantene Beautiful Lengths Strengthening Collection is in support of the Pantene Beautiful Lengths program launched in Australia in September 2012 in partnership with the charity Look Good...Feel Better.

Encouraging women to grow, cut and donate their hair to be turned into real-hair wigs for women undergoing cancer treatment; so far over 2,400 ponytails donated to the cause. With Pantene Beautiful Lengths Strengthening Collection you can skip a trim and grow your hair to show you care.

Barney Martin, Pantene Expert Hairstylist, comments: “As a hairstylist, I know how much women value their hair and keeping it in healthy condition is essential. Pantene’s new Beautiful Lengths Strengthening Collection helps repair split ends and damage, so you can grow your hair longer and stronger to donate.”

Pantene ambassador and beauty expert, Zoe Foster (right), says: “When you use the new Pantene Beautiful Lengths Strengthening Shampoo and Conditioner, you’re not only protecting and nourishing hair (especially long hair), but also supporting women who have lost their hair to cancer treatment by raising awareness of the Pantene Beautiful Lengths campaign.”

Pantene ambassadors Barney Martin and Zoe Foster join hair donors, cancer patients and Look Good Feel Better volunteers

A Look Good...Feel Better volunteer ties cancer patient Kathy's head scarf at the Pantene Beautiful Lengths workshop

A Look Good...Feel Better volunteer styles the Pantene Beautiful Lengths wig of cancer patient Kathy Glass

After receiving over 4,000 ponytail donations since the program launch in September 2012, Pantene has begun to distribute the first 200 Pantene Beautiful Lengths wigs to cancer patients in need with the help of charity partner, Look Good…Feel Better.

To celebrate, Pantene held two special Look Good…Feel Better workshops in Sydney and Brisbane this week to present the first of the wigs to 20 women who have lost their hair to cancer treatment.

In Sydney, hair donors Madeline Bartlett-Sweiger (7) Nataleigh McCrae (10) and Kimmi Nissen attended to present the first of the Pantene Beautiful Lengths wigs and see the result of their kind donations, and in Brisbane, hair donor Lillian Webb (7) attended and the two daughters of cancer patient, Robyn Condon, decided to donate their hair on the day.

Pantene ambassadors Barney Martin and Zoe Foster attended the workshops, with Barney on hand to cut and style the wigs.

Please find attached a zip folder containing a selection of images from the Sydney event. To view images from the Brisbane event, please let me know.